13 Characteristics of the Best Companies
- Lower employee turnover and higher loyalty and employee engagement.
- Superior customer service or high-quality products or, ideally, both.
- Enviable and sustainable sales growth.
- Good profits.
What are the Characteristics of the Best Companies? Do YOU Work for One?
After working with a couple hundred companies, studying the research, and reviewing numerous articles and books, I outlined the following characteristics for the best companies. Now many organizations preach how good they are but they are great pretenders instead. Glassdoor, engagement studies, and other resources quickly reveal the culture of most companies.
Use this as a checklist for rating your company. How does it stack up? What would you add?
- Customer focus
- A purpose driven vision (that includes making this a better world)
- Engaged Leadership
- High-performance standards
- Highly engaged employees
- Excellent employee development and training
- Positive communication
- Excellent benefits
- Limited or no politics
This is the twentieth year for Fortune’s list of the top 100 best companies to work for. Google is #1 for the eighth time in eleven years. These twelve companies have made the list every year: REI, Publix, Goldman Sachs, Whole Foods, Nordstrom’s, Four Seasons Hotels and Resorts, Cisco, W. L. Gore and Associates, TD Industries, Marriott International, SAS, and Wegman’s Food Markets.
Granted, companies on the Fortune list have to go through an application and certification process. There are other companies just as good or better who don’t bother with the process. Again, Fortune best companies do excel and give others a template for improving employee engagement, customer service, revenue growth (3X others) and profitability.
What’s Most Important for Leaders
If you are a manager, how do you embrace and apply these qualities to your team? A company can have a great culture but a manager can lead terribly because of poor people skills. Or a company can have a lousy culture and a manager can lead superbly with great people skills. The manager is the difference. Bottom-line, if you want your team to be better, you have to be a better leader.
For accelerated individual online leadership training go here: RCI Online Leadership Training.
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